Oganisation Strategy

The Pestle analysis ( macro )

There are 6 main element in Pestle analysis, include Political, Economic, Social-culture, Technological, Environment and Legal.

There are some element about Political, they are taxation policy, privatization/deregulation policies, environmental legislation, health and safety regulations, public expenditure controls, European Union directives and government stability. The Economic is about interest and inflation tates, consumer confidence, the business cycle, Economic growth prospects, unemployment rates, disposable incomes, Labour costs. And demographics ( population and household numbers ), values in society, changing lifestyles ( e.g. changing attitudes to work and leisure ), changing consumer preferences ( e.g. Attitudes to agree issues ) and levels of education could influence sociol-culture. At technological, alternative means of providing services, scientific discoveries, changing communications technology, new production technology and state of infrastructure are very important. In the environment, climate change, water resources and energy supplies could influence it. Finally, the legal, there are three parts about it, include employment law, company law and business regulation.

In the part of Political, the organisaition must pay attention to the business law, they should get the interest legal. And in the second part, they need know that how about the marketing, and they could make plan to develope the company. And the company should know local custom, let local people enjoy adapt their services, and they could have local marketing. The organisation should not only use the new technologies from the world, but also discover new technology by themself, it is important for a organisation, they need have their own technologies, and get more marketing. Then the environment is about organisation and surrounding, the most important is that organisation should do sustainable development.

Many organisations use Pestle analysis to analyze the macro environment, and most of the analysis is about external, it is useful in nowadays.

(https://www.google.co.uk/search?q=pestel+analysis&source=lnms&tbm=isch&sa=X&ei=OZQGU9PNIZHH7AaEsYGwCA&sqi=2&ved=0CAcQ_AUoAQ&biw=1300&bih=584#facrc=_&imgdii=_&imgrc=Z2fLTMRlQ9YqmM%253A%3Bjf-VNZ54VHfTxM%3Bhttp%253A%252F%252Fwww.strategicmanagementinsight.com%252Ftools%252Fimg%252Fmacro-forces.png%3Bhttp%253A%252F%252Fwww.strategicmanagementinsight.com%252Ftools%252Fpest-pestel-analysis.html%3B490%3B320)

(https://www.google.co.uk/search?q=pestel+analysis&source=lnms&tbm=isch&sa=X&ei=OZQGU9PNIZHH7AaEsYGwCA&sqi=2&ved=0CAcQ_AUoAQ&biw=1300&bih=584#facrc=_&imgdii=_&imgrc=bCd-ze5IyD01nM%253A%3B6boDzNt44IDQjM%3Bhttp%253A%252F%252Fwww.slidegeeks.com%252Fpics%252Fdgm%252Fl%252Fp%252Fpowerpoint_backgrounds_leadership_pestel_analysis_ppt_template_1.jpg%3Bhttp%253A%252F%252Fwww.slidegeeks.com%252Fpowerpoint-slides%252F34142-powerpoint_backgrounds_leadership_pestel_analysis_ppt_template%252F%3B560%3B420)

(https://www.google.co.uk/search?q=pestel+analysis&source=lnms&tbm=isch&sa=X&ei=OZQGU9PNIZHH7AaEsYGwCA&sqi=2&ved=0CAcQ_AUoAQ&biw=1300&bih=584#facrc=_&imgdii=_&imgrc=GlzB5iLDYyubUM%253A%3Bun3a7Xbj7034PM%3Bhttp%253A%252F%252F4.bp.blogspot.com%252F_14ediIvFeSM%252FTUV-9rciDDI%252FAAAAAAAAANg%252Fssw2wAGMKdc%252Fs1600%252FPix%25252B046.jpg%3Bhttp%253A%252F%252F66.147.244.90%252F~stratey0%252Fportfolio-view%252Fframework-of-the-week-46-pest-analysis%252F%3B1144%3B818)

(https://www.google.co.uk/search?q=pestel+analysis&source=lnms&tbm=isch&sa=X&ei=OZQGU9PNIZHH7AaEsYGwCA&sqi=2&ved=0CAcQ_AUoAQ&biw=1300&bih=584#facrc=_&imgdii=_&imgrc=pUp1Mqncn9zneM%253A%3Bh06VaXAHs-TQxM%3Bhttp%253A%252F%252Fwww.mbaskool.com%252Fimages%252Fstories%252Fbusiness_concepts%252Fpestel.jpg%3Bhttp%253A%252F%252Fwww.mbaskool.com%252Fbusiness-concepts%252Fmarketing-and-strategy-terms%252F2512-pest-analysis.html%3B663%3B479)

(http://www.youtube.com/watch?v=4mkVc6ZZtJw)

Organisation Contest

There are three layers in the organisation contest,include internal,competitive and external. 

Porter(1980a,1985) proposed five forces analysis in organisation contest, they are bargaining power of suppliers, bargaining power of buyers, treat of new entrants, treat of substitutes and industry competitors. Five forces analysis is relevant to the profitability of an organisation.

Firstly, the bargaining power of supplies depend on what are they provided for the company. If the supplier provided a larger proportion of the total cost of the raw material or on the production process is very important to buyers, the supplies could have big bargaining power of supplier. And the company just could buy it and raise prises. At second, the bargaining power of buyers, it is depend on buyer compare the products. sometimes, if a few people need a that, and the buyer will buy mots of products from one company, the buyer have big bargaining power. Then, treat of new entrants, the leader will consider how much benefit they could get, how much cost will they pay and the risk. Treat of substitutes, it means that two different products have the same function, they could do the same work.

SWOT ( strengths Weakness Opportunity Threats )

We could think about it in two parts. First one is SW ( strengths weakness ), this is internal, people could analyze internal conditions. Secondly, it is OT ( Opportunity Threats ), people could analyze external conditions. When a company make a plan about develope strategies and competitor analysis case, they always use SWOT analysis., it is clearly to see what about the plan. And when you use it, you should be objective to face the strengths and weakness, how about your company at present and in the future.It is different between everyone to use it.

(https://www.google.co.uk/search?q=swot&source=lnms&tbm=isch&sa=X&ei=y4kGU5CCN_D07AbN74HIDg&ved=0CAcQ_AUoAQ&biw=1300&bih=584#facrc=_&imgdii=_&imgrc=zjntI_J1UUmBJM%253A%3BO2UDMjdZhw6JAM%3Bhttp%253A%252F%252Fwww.smartinsights.com%252Fwp-content%252Fuploads%252F2011%252F02%252FSWOT-TOW-matrix.png%3Bhttp%253A%252F%252Fwww.smartinsights.com%252Fmarketplace-analysis%252Fswot-analysis%252Fswot-analysis%252F%3B817%3B439)

(https://www.google.co.uk/search?q=swot&source=lnms&tbm=isch&sa=X&ei=y4kGU5CCN_D07AbN74HIDg&ved=0CAcQ_AUoAQ&biw=1300&bih=584#facrc=_&imgdii=_&imgrc=8KLuujVKKrkA6M%253A%3BZPIXtq_it2xqyM%3Bhttp%253A%252F%252Faspire4business.com%252Fwp-content%252Fuploads%252F2013%252F08%252FSWOT-analysis.png%3Bhttp%253A%252F%252Faspire4business.com%252Fappling-swot-analysis-to-your-small-business-part-i%252F%3B1600%3B1688)

(https://www.google.co.uk/search?q=swot&source=lnms&tbm=isch&sa=X&ei=y4kGU5CCN_D07AbN74HIDg&ved=0CAcQ_AUoAQ&biw=1300&bih=584#facrc=_&imgdii=_&imgrc=G1bVa9v1krCGeM%253A%3B4G4RSUxXzFxwLM%3Bhttp%253A%252F%252Fbusiness-docs.co.uk%252Fwp-content%252Fuploads%252F2011%252F10%252F28-SWOT-Analysis-01-850.jpg%3Bhttp%253A%252F%252Fbusiness-docs.co.uk%252Fdocuments%252Fswot-analysis-template%3B850%3B641)

(https://www.google.co.uk/search?q=swot&source=lnms&tbm=isch&sa=X&ei=y4kGU5CCN_D07AbN74HIDg&ved=0CAcQ_AUoAQ&biw=1300&bih=584#facrc=_&imgdii=_&imgrc=3MutE4I4sklAqM%253A%3BntuWoL5oq9scyM%3Bhttp%253A%252F%252F50288802.r.lightningbase-cdn.com%252Fimages%252FSWOT-Analysis.png%3Bhttp%253A%252F%252Ffusionmarketingpartners.com%252Fresources%252Ffeature-articles%252Fswot-analysis%252F%3B1503%3B1262)

(https://www.google.co.uk/search?q=swot&source=lnms&tbm=isch&sa=X&ei=y4kGU5CCN_D07AbN74HIDg&ved=0CAcQ_AUoAQ&biw=1300&bih=584#facrc=_&imgdii=_&imgrc=HmJyCafD1MQebM%253A%3BYX9ldbNtrLYa0M%3Bhttp%253A%252F%252Fwww.emeraldinsight.com%252Fcontent_images%252Ffig%252F0510150802003.png%3Bhttp%253A%252F%252Fwww.emeraldinsight.com%252Fcase_studies.htm%252Fcase_studies.htm%253Farticleid%253D1503741%2526show%253Dhtml%2526PHPSESSID%253Dgponeilul2aa3gl36d8bsh0583%3B1276%3B997)

(http://www.youtube.com/watch?v=AXVhTBTsZVY)

Organisation Culture

Organisation cluture 

It means the sum of material and spiritual civilization construction and development in the company.It include explicit culture and implicit culture.And there are five key elements,enterprise environment, values, heroes,cultural ceremonies and cultural Network.

The first one,enterprise environment.There are some information about this,what the company's industry is, how about this company's social image.

It always determines the behavior of enterprises.

Values is the most important in organisation clucture.It means company members consensus on one thing,it is not noly about the buiness thing,but also about the daily thing.The same values let people do the almost same decision who comes from the same company.

Hero is the central figure in the corporate culture,it is a living modle,and other people could follow him. It is important for company's develop.

There are kinds of recognition, incentives, meetings and cultural activities in company,it could let people know what happen in the company,and it also publicity and reflect the company's values.Peole could have fun in the activities,and they also could learn a lots from the organisation cluture.

Culture is an informal network of information transmission channels, it could send some massage.It is composed of organizations and informal groups, it conveys information and reflects the desire and attitude of workers.

Finally,the organisation culture helps the company to make big progress,allowing it to develop quickly.

(https://www.google.co.uk/search?hl=en&site=imghp&tbm=isch&source=hp&biw=1300&bih=584&q=organizational+culture&oq=organization+cul&gs_l=img.1.0.0i10l10.4327.16785.0.19103.16.10.0.6.6.0.86.517.10.10.0....0...1ac.1.32.img..0.16.535.RSrNQuxqc_w#facrc=_&imgdii=_&imgrc=P1aa3PVs5_C2FM%253A%3BMsXcVTgx9IgjKM%3Bhttp%253A%252F%252F2012books.lardbucket.org%252Fbooks%252Fmanagement-principles-v1.0%252Fsection_12%252Fdc42834dc3cb892224d4a94d3cfde1f3.jpg%3Bhttp%253A%252F%252F2012books.lardbucket.org%252Fbooks%252Fmanagement-principles-v1.0%252Fs12-02-measuring-organizational-cultu.html%3B900%3B888)

(https://www.google.co.uk/search?hl=en&site=imghp&tbm=isch&source=hp&biw=1300&bih=584&q=organizational+culture&oq=organization+cul&gs_l=img.1.0.0i10l10.4327.16785.0.19103.16.10.0.6.6.0.86.517.10.10.0....0...1ac.1.32.img..0.16.535.RSrNQuxqc_w#facrc=_&imgdii=_&imgrc=yIDaL8I4ibdYIM%253A%3B515z6Gl8JHjYsM%3Bhttp%253A%252F%252Fwww.sergaygroup.com%252Fimages%252Fst_corporate_culture.jpg%3Bhttp%253A%252F%252Fwww.sergaygroup.com%252FSmart-Talk%252FWhat-is-Corporate-Culture.html%3B511%3B455)

(https://www.google.co.uk/search?hl=en&site=imghp&tbm=isch&source=hp&biw=1300&bih=584&q=organizational+culture&oq=organization+cul&gs_l=img.1.0.0i10l10.4327.16785.0.19103.16.10.0.6.6.0.86.517.10.10.0....0...1ac.1.32.img..0.16.535.RSrNQuxqc_w#facrc=_&imgdii=yIDaL8I4ibdYIM%3A%3BIKLAvSoobxWkIM%3ByIDaL8I4ibdYIM%3A&imgrc=yIDaL8I4ibdYIM%253A%3B515z6Gl8JHjYsM%3Bhttp%253A%252F%252Fwww.sergaygroup.com%252Fimages%252Fst_corporate_culture.jpg%3Bhttp%253A%252F%252Fwww.sergaygroup.com%252FSmart-Talk%252FWhat-is-Corporate-Culture.html%3B511%3B455)

what is the organisation culture

(http://www.youtube.com/watch?v=Rd0kf3wd120)

Organisation Structure

In the passed week, we learned the Organisation Structure.At first we looked at a building structure, it is a specially building, and from this, I knew that a good organisation based on the good structure. It is a way of setting up your business.
 I also learned a lot from the Oticon company.A long time ago ,the worker just had a single skill, but now ,most people could do more thing, they have more specially skills, just like the tasks‘The better your processes are defined, the more flexible you can be’. And the company has clear mission that worker could know, so all the information could let them know, workers could work hard for their mission.
Centranisation and Decentranisation.The centranisation is good for a big company to manage,subsidiaries could follow the center decision, but it not good for local marketing,because the centranisation make the decision for all the maketing,they can not pay more attention to one place.In fact,decentranisation is good for local marketing, local manager know that what local people need, and they could have a good marketing in everywhere, but this structure will waste much resourse. How to use centranisation and decentralisation is a big problem for every company.
Span of control & Chain of command.For easy managing the strucure,subordinate could noly  be directly responsible to a supervisor.It is a impaortant thing,if not do this,something wrong will happen.For example, two manager make different decision for one thing and ask subordinate to do.
Finally,in my opinion,the organisation structure is impotant,the same as buliding structure for the building.A good organisation should have a good structure,and they could manage the company more easier.
The structure of the Shanghai Cooperation Organisation

(http://image.baidu.com/i?ct=503316480&z=&tn=baiduimagedetail&ipn=d&word=Organisation%20Structure&step_word=&ie=utf-8&in=18741&cl=2&lm=-1&st=&pn=2&rn=1&di=15322548340&ln=973&fr=&&fmq=1390926218200_R&ic=&s=&se=&sme=0&tab=&width=&height=&face=&is=&istype=&ist=&jit=&objurl=http%3A%2F%2Fen.gzport.com%2Fen%2FSkin%2Fimages%2FStructure.jpg#pn38&-1&di61775000320&objURLhttp%3A%2F%2F786am.weebly.com%2Fuploads%2F5%2F8%2F7%2F9%2F5879298%2F9088579.png%3F587&fromURLippr_z2C%24qAzdH3FAzdH3F0bmw4_z%26e3Bojjksy_z%26e3Bv54AzdH3Ffiwg2iwt-v55rj6wpt5g-562wgtfwpt5g-fv5_z%26e3Bip4s&W587&H369&T9222&S144&TPpng)

（http://image.baidu.com/i?ct=503316480&z=3&tn=baiduimagedetail&ipn=d&word=organization%20structure&step_word=&ie=utf-8&in=22792&cl=2&lm=-1&st=-1&pn=2&rn=1&di=104723206060&ln=1947&fr=&&fmq=1390944801763_R&ic=0&s=&se=1&sme=0&tab=&width=0&height=0&face=0&is=&istype=2&ist=&jit=&objurl=http%3A%2F%2F221.208.150.5%2Fuserfiles%2Fimages%2Fstruct.jpg#pn4&-1&di19491906500&objURLhttp%3A%2F%2Fwww.haina-insulator.com%2Fuploadfiles%2Feb98b8af-91ae-4099-8bb4-221fd950bad4.gif&fromURLippr_z2C%24qAzdH3FAzdH3Fooo_z%26e3Biwtgw-tgf7swp56_z%26e3Bv54AzdH3FjgAzdH3Fwk57p_z%26e3Bwfrx%3Ft1%3Dljm1w19j-bavn-9la8-k0nw-vjjk8ba1bkbu&W1072&H751&T11685&S130&TPgif）

（http://image.baidu.com/i?ct=503316480&z=3&tn=baiduimagedetail&ipn=d&word=organization%20structure&step_word=&ie=utf-8&in=22792&cl=2&lm=-1&st=-1&pn=2&rn=1&di=104723206060&ln=1947&fr=&&fmq=1390944801763_R&ic=0&s=&se=1&sme=0&tab=&width=0&height=0&face=0&is=&istype=2&ist=&jit=&objurl=http%3A%2F%2F221.208.150.5%2Fuserfiles%2Fimages%2Fstruct.jpg#pn18&-1&di78589575020&objURLhttp%3A%2F%2Ffjhjjt.com%2FUpload%2Forganization%2Forganiztion-15064934657.jpg&fromURLippr_z2C%24qAzdH3FAzdH3Fu3i33p_z%26e3Bv54AzdH3Fwk57p_z%26e3Bwfrx%3Ftgp65CwpjI1%3Dna%26CwpjI1%3Dna&W1300&H1200&T10506&S340&TPjpg）

LSBF Global MBA: Introduction to Organisational Structure & Design

Introduction to Business and Management

What is the team

In the passed week,we learned how to team work and what is the team.We learned it by using paper building  tower. It is really funny, and we learned from it .I knowed what is the team ,that means we need work for one group for a target.Everyone wanted to win this game ,so we need communicate with other people ,study from each other,show your own ideas ,make a plan.And everyone has their own work in the group ,maybe the same thing ,maybe different.But all of the work is good for the team ,everyone hope their group could be better and better.

In my opinion,I think team need some important things,for example, target, plan, people and manage.At first ,if you in the group,it is important you should know what is your objective ,why do you work for the team. If you do not know that ,you could not do anything.Secondly, a good plan decide success or not ,so it is depend on a good manager，and good manager could lead a regular team.Worker also is a important link,they need coordinate each other ,it is not easy to do .

And we can know from the last football video,you need know the other people who are the same team with you ,what about they want , what will they do .It need they to get that in their daily life and training,however,it is a little hard , not everybody could do .If some people do that ,the team will make a big progress .So I think the team means working for one purpose with other people who are you need coordinate  with.

(http://image.baidu.com/i?ct=503316480&z=&tn=baiduimagedetail&ipn=d&word=%E5%9B%A2%E9%98%9F&step_word=&ie=utf-8&in=25046&cl=2&lm=-1&st=&pn=2&rn=1&di=76268942330&ln=1995&fr=&&fmq=1390526436137_R&ic=&s=&se=&sme=0&tab=&width=&height=&face=&is=&istype=&ist=&jit=&objurl=http%3A%2F%2Fpic8.nipic.com%2F20100726%2F1221102_125038567592_2.jpg#pn2&-1&di76268942330&objURLhttp%3A%2F%2Fpic8.nipic.com%2F20100726%2F1221102_125038567592_2.jpg&fromURLippr_z2C%24qAzdH3FAzdH3Fooo_z%26e3Bgtrtv_z%26e3Bv54AzdH3Ffi5oAzdH3F8AzdH3F00AzdH3Fvddknbddku0b9ud0_z%26e3Bip4s&W1024&H683&T6901&S142&TPjpg)

（http://image.baidu.com/i?ct=503316480&z=&tn=baiduimagedetail&ipn=d&word=%E5%9B%A2%E9%98%9F%E5%B7%A5%E4%BD%9C&step_word=&ie=utf-8&in=24307&cl=2&lm=-1&st=-1&pn=0&rn=1&di=111719874310&ln=1995&fr=&&fmq=1390944282610_R&ic=0&s=&se=1&sme=0&tab=&width=&height=&face=0&is=&istype=2&ist=&jit=&objurl=http%3A%2F%2Fpic.sucaiw.com%2Fup_files%2Fout_pics%2F218230343e%2Fsucaiw-gwtpsc40200.jpg#pn0&-1&di111719874310&objURLhttp%3A%2F%2Fpic.sucaiw.com%2Fup_files%2Fout_pics%2F218230343e%2Fsucaiw-gwtpsc40200.jpg&fromURLippr_z2C%24qAzdH3FAzdH3Fooo_z%26e3Biw51jowr_z%26e3BgjpAzdH3Fetftp_z%26e3B15%3Fowr76s%3Dippr%25nA%25dF%25dFooo_z%26e3Bf7vwto_z%26e3Bv54%25dFwsk74-6jw1-t1-nman_z%26e3Bip4s&W1280&H907&T9982&S186&TPjpg）

（http://image.baidu.com/i?ct=503316480&z=3&tn=baiduimagedetail&ipn=d&word=%E5%9B%A2%E9%98%9F%E5%B7%A5%E4%BD%9C&step_word=&ie=utf-8&in=3405&cl=2&lm=-1&st=-1&pn=2&rn=1&di=7666101210&ln=1995&fr=&&fmq=1390944282610_R&ic=0&s=&se=1&sme=0&tab=&width=0&height=0&face=0&is=&istype=2&ist=&jit=&objurl=http%3A%2F%2Fpic.sucaiw.com%2Fup_files%2Fout_pics%2F218230343e%2Fsucaiw-gwtpsc44100.jpg#pn2&-1&di7666101210&objURLhttp%3A%2F%2Fpic.sucaiw.com%2Fup_files%2Fout_pics%2F218230343e%2Fsucaiw-gwtpsc44100.jpg&fromURLippr_z2C%24qAzdH3FAzdH3Fooo_z%26e3Bf7vwto_z%26e3Bv54AzdH3Fwsk74-6jw1-t1-nman_z%26e3Bip4s&W1280&H1034&T10022&S192&TPjpg）

（http://v.youku.com/v_show/id_XMzkwMDA0MTA4.html）

New one.